COSRX
COSRX Low pH Good Morning Gel Cleanser 150ml
A mildly acidic gel cleanser for an everyday second cleanse.



One place for both sides of the ritual: why Korean skincare is layered the way it is, and how to build a combination from the current Maskarade catalogue without buying steps you do not need.
Build your ritual →CHOOSE YOUR RITUAL
Each programme has its own purpose and a small sequence of decisions. Choose the one that fits the moment, then we reveal only the next step you need.
3 STEP FOUNDATION
Cleanse away what does not belong, choose one focused treatment, then seal the skin in comfort. Three decisions, no filler.
YOUR NEXT STEP
COSRX
A mildly acidic gel cleanser for an everyday second cleanse.
A lightweight gel cleanser built around a mildly acidic pH for morning or evening use. It foams gently on damp skin and rinses away the residue left after the first cleanse while keeping the step simple and familiar.
A widely recognised K-beauty staple and the clearest everyday anchor for the cleansing step.
Use after the first cleanse, or alone when appropriate. Massage over damp skin and rinse thoroughly.
Arencia
A rice-led cleanser with a distinctive soft mochi texture.
A creamy rice-based cleanser that brings a more tactile, discovery-led option to the cleansing step. The formula combines rice water and rice powder with green tea and mung bean extracts, creating a cleanser that feels different from the usual gel or foam.
A less saturated cleanser with a distinctive rice-led format, adding discovery to an otherwise mainstream step.
Work a small amount with water, massage over damp skin, then rinse thoroughly.
ROUNDLAB
A low-pH foaming cleanser with Ulleungdo deep sea water.
A low-pH cleanser formulated with deep sea water from Ulleungdo and a soft foaming texture. It gives the cleansing step a more cushiony feel while remaining an easy everyday alternative to a gel cleanser.
A recognisable Korean cleanser that gives customers a second mainstream choice beside COSRX.
Lather with water, massage gently over damp skin, then rinse thoroughly.
YOUR NEXT STEP
SKIN1004
A light centella ampoule for the ritual's simplest treatment path.
A lightweight ampoule centred on Madagascar-sourced Centella asiatica extract. The fluid texture absorbs without a heavy finish, making it the clearest treatment-step choice when the ritual needs to stay pared back and easy to layer.
A widely recognised ampoule that anchors the treatment step with a simple, focused format.
Apply a few drops after toner and before moisturiser, then pat gently into the skin.
Beauty of Joseon
A propolis and niacinamide serum for a glow-focused treatment step.
A serum built around 60% propolis extract and 2% niacinamide, with a small amount of BHA in the formula. It gives the treatment step a more glow-focused direction than a centella ampoule while remaining easy to layer before moisturiser.
A familiar serum alternative that gives the treatment step a different glow-focused direction.
Apply a few drops after toner and before moisturiser, then pat gently to absorb.
MIXSOON
A fermented-bean essence with a distinctive, cushiony treatment texture.
A concentrated essence made with fermented soybean, barley, pomegranate and Korean pear extracts. Its texture and fermented ingredient story make it the most discovery-led choice in the treatment step, sitting comfortably between a classic essence and a more active serum.
A distinctive essence format that brings a more discovery-led choice into the treatment step.
Apply after toner and before moisturiser, then pat gently until absorbed.
Numbuzin
A concentrated brightening serum for a more targeted treatment step.
A treatment serum combining niacinamide with ingredients including tranexamic acid, glutathione and a vitamin C derivative. It gives customers a more targeted option within the treatment step when they want to move beyond a simple soothing ampoule.
A recognisable targeted serum that expands the treatment choice beyond the ritual's soothing and glow-led options.
Apply a few drops after toner and before moisturiser, then spread evenly over the face.
YOUR NEXT STEP
Beauty of Joseon
A rich rice-and-ginseng cream with a softly luminous finish.
A nourishing cream formulated with rice bran water, ginseng water, squalane and niacinamide. Its richer texture gives the ritual a clear final moisturising step and leaves a softly luminous finish without needing another layer on top.
A recognisable cream with strong Maskarade fit and the clearest default moisturiser in the current catalogue.
Smooth over the face after treatment as the final moisturising step.
Aestura
A barrier-focused cream with a richer, dermo-led feel.
A substantial moisturising cream built around AESTURA's barrier-care approach, with squalane and skin-lipid ingredients in the formula. It gives the moisturising step a more dermo-led option for customers who prefer a richer cream over a glow-focused finish.
A high-recognition barrier-care cream that adds a more dermo-led moisturising option.
Apply after the treatment step and smooth evenly over the face. Reapply to dry areas when needed.
illiyoon
A generous ceramide cream for face or body when the ritual needs more cushion.
A large-format ceramide cream designed for dry-feeling skin on the face or body. The substantial 230ml size makes it the practical, value-led moisturiser in the ritual and a useful choice when one cream needs to cover more than the face alone.
A well-known ceramide cream in a generous size, giving the step a practical value-led alternative.
Smooth over the face after treatment, or use on dry areas of the body as needed.
RITUAL COMPLETE
Review the choices once, then send the complete ritual to your bag.
3 STEP MORNING RITUAL
Begin with tone, add one treatment, then finish with moisture before SPF. Quick enough to keep, considered enough to feel intentional.
YOUR NEXT STEP
Anua
A heartleaf-rich toner for a calm, uncomplicated toning step.
A lightweight toner formulated with 77% heartleaf extract and a slightly acidic pH. It slips easily into the ritual after cleansing, giving customers a familiar K-beauty option when they want a simple, soothing toning step.
A highly recognisable toner that gives the ritual a strong search-led anchor.
Apply to freshly cleansed skin before essences, ampoules and serums.
ImFrom
A rice-rich toner with a soft, luminous finish.
A rice-focused toner made with 77.78% rice extract and designed to be shaken before use. Its milky character gives the toning step a softer, more nourishing feel and adds another recognisably Korean ingredient story to the ritual.
A rice-led toner that broadens the step beyond heartleaf and adds a strong Korean ingredient story.
Shake lightly, apply to freshly cleansed skin, then pat in before the treatment step.
PyunkangYul
An essence-like toner built around Astragalus root extract.
A minimalist toner with a richer, essence-like texture and Astragalus root extract at the centre of the formula. It offers a quieter alternative to watery toners and comes in two sizes, making it easy to choose between trial and full-routine use.
A quieter, minimalist toner alternative with two sizes and a more understated ritual character.
Apply to freshly cleansed skin and pat in gently before essences, ampoules or serums.
YOUR NEXT STEP
SKIN1004
A light centella ampoule for the ritual's simplest treatment path.
A lightweight ampoule centred on Madagascar-sourced Centella asiatica extract. The fluid texture absorbs without a heavy finish, making it the clearest treatment-step choice when the ritual needs to stay pared back and easy to layer.
A widely recognised ampoule that anchors the treatment step with a simple, focused format.
Apply a few drops after toner and before moisturiser, then pat gently into the skin.
Beauty of Joseon
A propolis and niacinamide serum for a glow-focused treatment step.
A serum built around 60% propolis extract and 2% niacinamide, with a small amount of BHA in the formula. It gives the treatment step a more glow-focused direction than a centella ampoule while remaining easy to layer before moisturiser.
A familiar serum alternative that gives the treatment step a different glow-focused direction.
Apply a few drops after toner and before moisturiser, then pat gently to absorb.
MIXSOON
A fermented-bean essence with a distinctive, cushiony treatment texture.
A concentrated essence made with fermented soybean, barley, pomegranate and Korean pear extracts. Its texture and fermented ingredient story make it the most discovery-led choice in the treatment step, sitting comfortably between a classic essence and a more active serum.
A distinctive essence format that brings a more discovery-led choice into the treatment step.
Apply after toner and before moisturiser, then pat gently until absorbed.
Numbuzin
A concentrated brightening serum for a more targeted treatment step.
A treatment serum combining niacinamide with ingredients including tranexamic acid, glutathione and a vitamin C derivative. It gives customers a more targeted option within the treatment step when they want to move beyond a simple soothing ampoule.
A recognisable targeted serum that expands the treatment choice beyond the ritual's soothing and glow-led options.
Apply a few drops after toner and before moisturiser, then spread evenly over the face.
YOUR NEXT STEP
Beauty of Joseon
A rich rice-and-ginseng cream with a softly luminous finish.
A nourishing cream formulated with rice bran water, ginseng water, squalane and niacinamide. Its richer texture gives the ritual a clear final moisturising step and leaves a softly luminous finish without needing another layer on top.
A recognisable cream with strong Maskarade fit and the clearest default moisturiser in the current catalogue.
Smooth over the face after treatment as the final moisturising step.
Aestura
A barrier-focused cream with a richer, dermo-led feel.
A substantial moisturising cream built around AESTURA's barrier-care approach, with squalane and skin-lipid ingredients in the formula. It gives the moisturising step a more dermo-led option for customers who prefer a richer cream over a glow-focused finish.
A high-recognition barrier-care cream that adds a more dermo-led moisturising option.
Apply after the treatment step and smooth evenly over the face. Reapply to dry areas when needed.
illiyoon
A generous ceramide cream for face or body when the ritual needs more cushion.
A large-format ceramide cream designed for dry-feeling skin on the face or body. The substantial 230ml size makes it the practical, value-led moisturiser in the ritual and a useful choice when one cream needs to cover more than the face alone.
A well-known ceramide cream in a generous size, giving the step a practical value-led alternative.
Smooth over the face after treatment, or use on dry areas of the body as needed.
RITUAL COMPLETE
Review the choices once, then send the complete ritual to your bag.
5 STEP EVENING RITUAL
Double cleanse, prepare, treat and moisturise. Each layer has a job, with an occasional mask offered only after the five-step ritual is complete.
YOUR NEXT STEP
Heimish
A soft balm first cleanse for makeup, sunscreen and daily residue.
A sherbet-like cleansing balm that melts across dry skin to lift makeup, sunscreen and daily residue before rinsing clean. Its easy-to-massage texture makes it a dependable first step when you want an oil-based cleanse without adding complexity to the ritual.
A proven balm cleanser that gives the ritual a familiar, dependable first-cleanse anchor.
Massage onto dry skin as the first cleanse, emulsify with water, rinse, then follow with the cleansing step.
BanilaCo
The familiar sherbet balm for an easy, thorough first cleanse.
A classic sherbet-textured cleansing balm that turns silky as it is massaged over dry skin. It is designed to dissolve makeup, sunscreen and surface residue, then emulsify with water so the first cleanse feels quick, familiar and uncomplicated.
A highly recognised cleansing-balm classic that adds an easy alternative to the first-cleanse step.
Massage onto dry skin as the first cleanse, add water to emulsify, then rinse before moving to the cleansing step.
Dr.Althea
A measured, grind-to-dispense balm for a cleaner first-cleansing ritual.
A compact cleansing balm with a grinding dispenser that releases a measured amount without dipping into the jar. The balm is made to dissolve sunscreen and makeup on dry skin, then emulsify with water for a clean rinse.
A lower-saturation cleansing balm that adds discovery value without changing the familiar first-cleanse format.
Twist to dispense, massage over dry skin, add a little water to emulsify, then rinse before the cleansing step.
YOUR NEXT STEP
COSRX
A mildly acidic gel cleanser for an everyday second cleanse.
A lightweight gel cleanser built around a mildly acidic pH for morning or evening use. It foams gently on damp skin and rinses away the residue left after the first cleanse while keeping the step simple and familiar.
A widely recognised K-beauty staple and the clearest everyday anchor for the cleansing step.
Use after the first cleanse, or alone when appropriate. Massage over damp skin and rinse thoroughly.
Arencia
A rice-led cleanser with a distinctive soft mochi texture.
A creamy rice-based cleanser that brings a more tactile, discovery-led option to the cleansing step. The formula combines rice water and rice powder with green tea and mung bean extracts, creating a cleanser that feels different from the usual gel or foam.
A less saturated cleanser with a distinctive rice-led format, adding discovery to an otherwise mainstream step.
Work a small amount with water, massage over damp skin, then rinse thoroughly.
ROUNDLAB
A low-pH foaming cleanser with Ulleungdo deep sea water.
A low-pH cleanser formulated with deep sea water from Ulleungdo and a soft foaming texture. It gives the cleansing step a more cushiony feel while remaining an easy everyday alternative to a gel cleanser.
A recognisable Korean cleanser that gives customers a second mainstream choice beside COSRX.
Lather with water, massage gently over damp skin, then rinse thoroughly.
YOUR NEXT STEP
Anua
A heartleaf-rich toner for a calm, uncomplicated toning step.
A lightweight toner formulated with 77% heartleaf extract and a slightly acidic pH. It slips easily into the ritual after cleansing, giving customers a familiar K-beauty option when they want a simple, soothing toning step.
A highly recognisable toner that gives the ritual a strong search-led anchor.
Apply to freshly cleansed skin before essences, ampoules and serums.
ImFrom
A rice-rich toner with a soft, luminous finish.
A rice-focused toner made with 77.78% rice extract and designed to be shaken before use. Its milky character gives the toning step a softer, more nourishing feel and adds another recognisably Korean ingredient story to the ritual.
A rice-led toner that broadens the step beyond heartleaf and adds a strong Korean ingredient story.
Shake lightly, apply to freshly cleansed skin, then pat in before the treatment step.
PyunkangYul
An essence-like toner built around Astragalus root extract.
A minimalist toner with a richer, essence-like texture and Astragalus root extract at the centre of the formula. It offers a quieter alternative to watery toners and comes in two sizes, making it easy to choose between trial and full-routine use.
A quieter, minimalist toner alternative with two sizes and a more understated ritual character.
Apply to freshly cleansed skin and pat in gently before essences, ampoules or serums.
YOUR NEXT STEP
SKIN1004
A light centella ampoule for the ritual's simplest treatment path.
A lightweight ampoule centred on Madagascar-sourced Centella asiatica extract. The fluid texture absorbs without a heavy finish, making it the clearest treatment-step choice when the ritual needs to stay pared back and easy to layer.
A widely recognised ampoule that anchors the treatment step with a simple, focused format.
Apply a few drops after toner and before moisturiser, then pat gently into the skin.
Beauty of Joseon
A propolis and niacinamide serum for a glow-focused treatment step.
A serum built around 60% propolis extract and 2% niacinamide, with a small amount of BHA in the formula. It gives the treatment step a more glow-focused direction than a centella ampoule while remaining easy to layer before moisturiser.
A familiar serum alternative that gives the treatment step a different glow-focused direction.
Apply a few drops after toner and before moisturiser, then pat gently to absorb.
MIXSOON
A fermented-bean essence with a distinctive, cushiony treatment texture.
A concentrated essence made with fermented soybean, barley, pomegranate and Korean pear extracts. Its texture and fermented ingredient story make it the most discovery-led choice in the treatment step, sitting comfortably between a classic essence and a more active serum.
A distinctive essence format that brings a more discovery-led choice into the treatment step.
Apply after toner and before moisturiser, then pat gently until absorbed.
Numbuzin
A concentrated brightening serum for a more targeted treatment step.
A treatment serum combining niacinamide with ingredients including tranexamic acid, glutathione and a vitamin C derivative. It gives customers a more targeted option within the treatment step when they want to move beyond a simple soothing ampoule.
A recognisable targeted serum that expands the treatment choice beyond the ritual's soothing and glow-led options.
Apply a few drops after toner and before moisturiser, then spread evenly over the face.
YOUR NEXT STEP
Beauty of Joseon
A rich rice-and-ginseng cream with a softly luminous finish.
A nourishing cream formulated with rice bran water, ginseng water, squalane and niacinamide. Its richer texture gives the ritual a clear final moisturising step and leaves a softly luminous finish without needing another layer on top.
A recognisable cream with strong Maskarade fit and the clearest default moisturiser in the current catalogue.
Smooth over the face after treatment as the final moisturising step.
Aestura
A barrier-focused cream with a richer, dermo-led feel.
A substantial moisturising cream built around AESTURA's barrier-care approach, with squalane and skin-lipid ingredients in the formula. It gives the moisturising step a more dermo-led option for customers who prefer a richer cream over a glow-focused finish.
A high-recognition barrier-care cream that adds a more dermo-led moisturising option.
Apply after the treatment step and smooth evenly over the face. Reapply to dry areas when needed.
illiyoon
A generous ceramide cream for face or body when the ritual needs more cushion.
A large-format ceramide cream designed for dry-feeling skin on the face or body. The substantial 230ml size makes it the practical, value-led moisturiser in the ritual and a useful choice when one cream needs to cover more than the face alone.
A well-known ceramide cream in a generous size, giving the step a practical value-led alternative.
Smooth over the face after treatment, or use on dry areas of the body as needed.
OPTIONAL FINISHING STEP
Dr.Jart+
A two-step cooling mask that turns the optional mask step into an event.
A two-step mask pairing an allantoin ampoule with a flexible cooling rubber mask. Apply the ampoule first, then seal it in with the mask for a more theatrical treatment when the ritual calls for something beyond the everyday steps.
A recognisable, theatrical mask that gives the optional mask step an accessible entry point.
After cleansing and toning, apply the ampoule, fit the rubber mask, leave on for the directed time, then remove and pat in the remaining serum.
FULLY
A mix-to-activate rice modelling mask for a distinctly Korean discovery step.
A rice-dough modelling mask supplied in a mixable pouch format with rice bran water and a setting base. It is the ritual's strongest discovery piece: more hands-on than a sheet mask, more unusual than a wash-off mask, and designed to be mixed immediately before use.
A low-saturation modelling mask that delivers the hard-to-find discovery side of the Maskarade assortment.
Mix the pouch thoroughly as directed, apply promptly with the enclosed spatula, leave to set, then remove after the directed time.
Mediheal
A 10-pack of close-fitting serum masks for an easy repeat ritual.
A ten-mask set using an ultra-fine microfiber sheet designed to sit closely against the skin while the serum absorbs. It brings a practical repeat-use option to the mask step, balancing the more theatrical single treatments with something easy to keep on hand.
A repeat-use multi-pack from a familiar mask brand, balancing discovery pieces with an easy replenishment option.
After cleansing and toning, fit the mask to the face, leave on for the directed time, then remove and pat in the remaining serum.
RITUAL COMPLETE
Review the choices once, then send the complete ritual to your bag.
3 STEPS · 14 DAYS
Keep the routine deliberately small: cleanse gently, restore with tone, then protect with a dependable moisturising layer.
YOUR NEXT STEP
COSRX
A mildly acidic gel cleanser for an everyday second cleanse.
A lightweight gel cleanser built around a mildly acidic pH for morning or evening use. It foams gently on damp skin and rinses away the residue left after the first cleanse while keeping the step simple and familiar.
A widely recognised K-beauty staple and the clearest everyday anchor for the cleansing step.
Use after the first cleanse, or alone when appropriate. Massage over damp skin and rinse thoroughly.
Arencia
A rice-led cleanser with a distinctive soft mochi texture.
A creamy rice-based cleanser that brings a more tactile, discovery-led option to the cleansing step. The formula combines rice water and rice powder with green tea and mung bean extracts, creating a cleanser that feels different from the usual gel or foam.
A less saturated cleanser with a distinctive rice-led format, adding discovery to an otherwise mainstream step.
Work a small amount with water, massage over damp skin, then rinse thoroughly.
ROUNDLAB
A low-pH foaming cleanser with Ulleungdo deep sea water.
A low-pH cleanser formulated with deep sea water from Ulleungdo and a soft foaming texture. It gives the cleansing step a more cushiony feel while remaining an easy everyday alternative to a gel cleanser.
A recognisable Korean cleanser that gives customers a second mainstream choice beside COSRX.
Lather with water, massage gently over damp skin, then rinse thoroughly.
YOUR NEXT STEP
Anua
A heartleaf-rich toner for a calm, uncomplicated toning step.
A lightweight toner formulated with 77% heartleaf extract and a slightly acidic pH. It slips easily into the ritual after cleansing, giving customers a familiar K-beauty option when they want a simple, soothing toning step.
A highly recognisable toner that gives the ritual a strong search-led anchor.
Apply to freshly cleansed skin before essences, ampoules and serums.
ImFrom
A rice-rich toner with a soft, luminous finish.
A rice-focused toner made with 77.78% rice extract and designed to be shaken before use. Its milky character gives the toning step a softer, more nourishing feel and adds another recognisably Korean ingredient story to the ritual.
A rice-led toner that broadens the step beyond heartleaf and adds a strong Korean ingredient story.
Shake lightly, apply to freshly cleansed skin, then pat in before the treatment step.
PyunkangYul
An essence-like toner built around Astragalus root extract.
A minimalist toner with a richer, essence-like texture and Astragalus root extract at the centre of the formula. It offers a quieter alternative to watery toners and comes in two sizes, making it easy to choose between trial and full-routine use.
A quieter, minimalist toner alternative with two sizes and a more understated ritual character.
Apply to freshly cleansed skin and pat in gently before essences, ampoules or serums.
YOUR NEXT STEP
Beauty of Joseon
A rich rice-and-ginseng cream with a softly luminous finish.
A nourishing cream formulated with rice bran water, ginseng water, squalane and niacinamide. Its richer texture gives the ritual a clear final moisturising step and leaves a softly luminous finish without needing another layer on top.
A recognisable cream with strong Maskarade fit and the clearest default moisturiser in the current catalogue.
Smooth over the face after treatment as the final moisturising step.
Aestura
A barrier-focused cream with a richer, dermo-led feel.
A substantial moisturising cream built around AESTURA's barrier-care approach, with squalane and skin-lipid ingredients in the formula. It gives the moisturising step a more dermo-led option for customers who prefer a richer cream over a glow-focused finish.
A high-recognition barrier-care cream that adds a more dermo-led moisturising option.
Apply after the treatment step and smooth evenly over the face. Reapply to dry areas when needed.
illiyoon
A generous ceramide cream for face or body when the ritual needs more cushion.
A large-format ceramide cream designed for dry-feeling skin on the face or body. The substantial 230ml size makes it the practical, value-led moisturiser in the ritual and a useful choice when one cream needs to cover more than the face alone.
A well-known ceramide cream in a generous size, giving the step a practical value-led alternative.
Smooth over the face after treatment, or use on dry areas of the body as needed.
RITUAL COMPLETE
Review the choices once, then send the complete ritual to your bag.
TARGETED ADDITIONS
These products can complement a ritual without becoming a required step. Use the guidance to decide when they belong, then add them directly to your bag.
Medicube
A dual-texture pad that sits between toning and treatment.
A pre-soaked dual-texture pad formulated with exfoliating acids including lactic and salicylic acid. Because it can sit naturally after cleansing but before serum, it stays outside the numbered ladder as a supporting step rather than being forced into Tone or Treat.
A flexible supporting treatment that sits naturally between toning and treatment without forcing it into either numbered step.
After cleansing, sweep gently over the face using the textured side, follow with the smoother side, then pat in before serum.
A rotating edit of skincare, scalp care and supporting products gives you somewhere to browse after the guided builder. Prices, variants and availability stay tied to Shopify and your selected destination.


You do not need every step every day. Texture, function and order matter more than quantity. Start with a sequence you will actually keep, then add only what has a clear purpose.
Remove what needs removing without making the next step work harder.
Toner and essence can add water, comfort or treatment depending on the formula.
Serums and ampoules are where you become selective rather than maximal.
Optional, format-specific and often better when the rest of the routine stays simple.
Cream and barrier care hold the ritual together when your skin needs them.
In the morning, sunscreen closes the routine when exposure calls for it.
A compact ritual for people who want a clear structure without turning skincare into a project.
A quiet evening combination built around comfort rather than active intensity.
A daytime sequence where radiance products only make sense when protection comes last.